AI AD MANAGEMENT
ADvisor
Integrated advertising management with addressable delivery and AI optimisation.
CASTIS PLATFORM TECHNOLOGY
WHAT IT DOES
One place to sell
Campaigns, inventory, pricing and delivery live in one system across linear, streaming and addressable placements.
Addressable where it counts
Different households, different advertisements, on the same channel at the same moment.
Recommends, never overrides
Optimisation proposes; a person approves; the owning system applies the change. Every recommendation carries its evidence.
CAPABILITIES
Campaigns
Booking, targeting, competitive exclusion, pacing
Addressable
Household and segment-level delivery
Integration
SSAI, ad servers, demand partners
Optimisation
AI recommendations with human approval
Standards and interoperability
VAST 4.0OpenRTBOpen Measurement
WORKS WITH
AD-SUPPORTED STREAMING
FAST & SSAI
Launch free ad-supported channels and insert advertising server-side.
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SIGNAGE · DOOH
TellyBoard
Manage every screen in the venue, and sell the ones worth selling.
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QUALITY OF EXPERIENCE
Video Analytics
Answer the only question that matters: is the viewer actually having a good time?
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